The idea of starting your own business seems very exciting and glamorous when you are in the “dreaming stages.” When you actually leave your job and sit down on day one to be your own boss, it suddenly becomes a bit less alluring. I am used to being the expert in what I do, not the novice.
I am now tasked with making this “great” idea a reality. So what is my idea, well I am building a website for moms. Yes, there are lots of sites for moms, but, like all entrepreneurs, I believe that I have found an untapped niche. First step is to become an expert in my field and convince others that I am an expert too. My husband has always told me I can be quite persuasive, lets hope moms in my market agree.
So off I went in search of how to start a blog and harness the power of social media. I spent much of week one:
- buying books on social networking, Twitter and blogging, (Who knew there were so many books already written about Twitter?)
- reading other “mommy” blogs and finding appropriate blog networks,
- researching articles on blogging,
- buying domain names and hosting,
- and navigating the WordPress software that powers this blog.
It has truly been a roller coaster this week. I go from loving my new found freedom and rekindling my thirst for learning new things, to pure panic. I’ll think to myself, “I should know how to setup a blog, I should know what RSS is and how to use these technologies.” It is hard not being the expert anymore, and to admit that you really don’t know what you are doing. Sometimes it makes you wonder if you are really doing the right thing, or if you would be better off just going to get a job.
Tags: new entrepreneur









